Thurl Ravenscroft, who provided the rumbling "They're Grrrrreeeat!" for Kellogg's Tony the Tiger ads and voiced a host of Disney characters, has died. He was 91.

Ravenscroft died Sunday of prostate cancer, said Diane Challis Davy, director of Laguna Beach's Pageant of the Masters. For more than 50 years, Ravenscroft was the affable voice behind Tony the Tiger, TV's popular cartoon pitchman for Kellogg's Frosted Flakes.

"I'm the only man in the world that has made a career with one word: Grrrrreeeat!" Ravenscroft told the Orange County Register in 1996. "When Kellogg's brought up the idea of the tiger, they sent me a caricature of Tony to see if I could create something for them. After messing around for some time I came up with the `Grrrrreeeat!' roar, and that's how it's been since then."

He also narrated the summertime Pageant of the Masters at Laguna Beach for 20 years and lent his voice to characters on thrill rides at Disneyland, including the Pirates of the Caribbean, Splash Mountain, the Enchanted Tiki Room and the Haunted Mansion.

Posted by Lawren at May 25, 2005 07:22 AM

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