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November 10, 2005

A Passion For Cinema (and Shoes)


Are you a Cinderella, a Venus, or an Aristocrat? At Ferragamo’s new store in Athens, international chicsters with a shoe fetish can find out. Opening today, the exhibit, “A Passion for Cinema.” will feature shoes flown in from the Ferragamo Museum in Florence and worn by the belles of Ferragamo’s Hollywood past.

The shoe-master famously classified his starlet customers into three categories, according to their shoe size. “The Cinderellas always wear a size smaller than 6. They are quintessentially feminine, lovers of jewels, and furs. They always need to be loved to be happy. Venuses wear size 6. They’re generally very beautiful, fascinating and sophisticated, though beneath the exterior shell they may be very homely and love the simple things in life. Aristocrats wear size 7. They’re sensitive, rather moody but understanding.” No word on how he classed those with sample-sized extremities.

“A Passion for Cinema” will explore these fairytale shoe moments and chart the course of Ferragamo’s longstanding love affair with the silver screen. Shoes worn by Marilyn Monroe, Audrey Hepburn, Madonna, and more will be on display in the shiny new Greek flagship through November 30th.


Posted by Lawren at November 10, 2005 07:23 AM | Trackbacks (0)

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