Coca-Cola is planning to launch Enviga, a soda that is said to burn 50 to 100 calories just by drinking a 12-oz. serving, next year, per one executive.

Enviga, a green tea-based, caffeinated, carbonated drink, is in clinical testing and is said to speed up the user's metabolism. The beverage will target active lifestyle consumers. A Coke rep said, "Some [of our projects] may find their way to market and some may not." Studies have shown that drinking green tea may promote weight loss by stimulating the body to burn calories.

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Posted by Lawren at July 29, 2005 07:23 AM | Trackbacks (0)

You Said

I would say, "I'm there!" but I somehow suspect this drink will taste like ass.

Says: Nanc' at July 29, 2005 09:02 AM

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They're too late....I've been drinking an awesome green tea soda for the past 2 years called STEAZ...it's all natural and organic too...the best tasting soda I've ever had with green tea in each bottle. You have to try it....it's awesome!

Says: Newage Man at August 11, 2005 01:57 PM

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